Mouratoglou Academy
Mouratoglou Academy · Social Media Management
How do you break through a follower-growth plateau without paid media? We lifted Mouratoglou Academy's visibility and engagement across China's social platforms through content strategy and platform-specific execution.
Objective
Build brand awareness and interaction impact for Mouratoglou Academy on China's social platforms through marketing strategy.
Challenge
How can the brand break through a follower-growth plateau and improve engagement and retention through content optimisation, without relying on paid media?
Solution
- Content strategy: increase publishing frequency and diversify content formats.
- Platform tailoring: adapt content to user behaviour on each platform.
- Data-driven iteration: build audience personas and replicate high-performing content patterns.
Results
As of 2025
127M+
Total impressions
554K+
Total engagements
790K+
Total followers
1,400+
Content pieces published
Execution highlights
- High-frequency updates across five major platforms.
- Adapt content to trending topics, explore platform partnerships and build dedicated plans for key events.
Your brand could be our next case
Whether you are an enterprise seeking a new perspective on the Chinese market, or a professional company looking to improve marketing performance, we provide expert services and insights.
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