Dékuple China · Data marketing
Help international brands get found, recommended and converted in China
From digital footprint diagnostics, GEO and performance media to SCRM and AI visibility — we turn the complexity of China's digital ecosystem into measurable growth.
See whether Doubao, DeepSeek and other AI assistants recommend your brand
Services
The full journey from diagnosis to growth
From digital footprint diagnostics to GEO and SCRM — the full journey of entering China, being seen and being trusted.
- 01 Diagnose
- 02 Be seen
- 03 Acquire
- 04 Operate
Digital Footprint (DFP)
Fast, data-driven diagnostics to benchmark competitors and assess your digital performance in China.
Learn more →Persona Analysis
A structured approach centered on real decision-makers, validated by internal teams and market feedback.
Learn more → 🔥 HotGenerative Engine Optimization
Next-generation visibility strategy so AI-powered search and answer engines recommend your brand accurately.
Learn more →Brand Pulse
Dékuple's in-house AI visibility system that analyzes and tracks brand visibility across large language models, powering GEO optimization.
Learn more →Social Media
Localized operations that fit local culture and user needs, building trust, conversion and long-term growth.
Learn more →Paid Media
Performance-oriented media buying that generates quality leads and measurable results on China's major platforms.
Learn more →Search & Website
Website SEO, off-site SEO and Baidu / Bing SEM to win traffic, then website and UX optimization to convert it.
Learn more →SCRM
A full-funnel SCRM framework integrating customer data, automating interactions and linking campaigns to performance.
Learn more →
Why us
Why Choose Dékuple China
Dékuple China helps businesses clearly understand their digital positioning — where they stand and where competitors lead. We align your brand with the searches and conversations that drive customer decisions, turning digital interactions into leads, relationships and revenue.
As part of Dékuple Group, Europe's leading data-driven marketing group, we bring 20+ years of experience connecting China with international markets, trusted by B2B, industrial, retail and healthcare brands.
Client testimonials
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We started working with Dekuple China in 2020, looking to increase lead conversion in China through Baidu paid search. The team has been deeply committed to our project from day one, going above and beyond — from campaign management to helping solve technical issues.
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Thank you Dekuple China — your team has done an outstanding job! Looking at our school from a Chinese perspective has been extremely valuable for us.
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We are delighted to work with Dekuple China. Together we successfully implemented inbound marketing in China (culture, processes and tools) and connected global and local CRM marketing tools for China data reporting.
“We don’t just hand over a plan. We work alongside your team to turn every search and every conversation in China’s digital market into a measurable business result.”
The Dékuple China teamCases
Delivered, measurable work
19 published cases 13 industries
AI Visibility Dashboard · Category-Led GEO Strategy
Electric
Industrial Spare Parts · Digital Growth Engine
Industrial Manufacturing
Global Logistics Brand · Lead Generation
Logistics
CHAGEE · Paris Pop-up Store
Food & Beverage
Ubisoft · WeChat Official Account
Gaming
Tuzki · Integrated Marketing
Entertainment & IPInsights
Latest insights
2026-11-13
CHAGEE's Paris Olympic Pop-up: How a Chinese Tea Brand Got Noticed at Gare Saint-Lazare
During the Paris 2024 Olympics, CHAGEE ran a three-week pop-up tea bar in front of Gare Saint-Lazare. Day one brought more than 1,200 visitors and 5,300 interactions. The project was delivered by Brainsonic Live, Dékuple Group's team in France.
Read more →
2026-11-13
Central Air Conditioning in AI Search: A GEO Analysis of 108 Questions and 1,138 Citations Across Four Platforms
When buyers ask AI about central air conditioning, the four main Chinese assistants recommend very different brands for the same category, and brand websites make up only 17.4% of cited sources. Brands need to plan by platform, category and region, and make their own sites readable for AI.
Read more →
2026-11-13
DeepSeek and Doubao Barely Cite the Same Pages: A GEO Analysis of 703 AI Citations on Electric SUVs
Asked the same 18 electric SUV questions, DeepSeek and Doubao cited 429 pages and shared only one. Half of Doubao's citations come from ByteDance properties, DeepSeek leans on auto media and complaint sites, and brand websites are largely absent from after-sales answers.
Read more →
2026-11-13
How to Use Baidu's AI Traffic Analysis: Citations, Impressions and Clicks from Baidu AI Answers
Baidu Search Resource Platform's AI Traffic Analysis lets a website see, for the first time, how often Baidu's AI answers cite it and how many people see and click those citations. It covers Baidu search only, not DeepSeek or Doubao, so treat it as your Baidu-side GEO baseline.
Read more →
2026-11-02
SEO is more than "adding more keywords": how experts and non-experts see it
SEO looks simple but isn't easy. Keywords are a small part: search intent, crawling and rendering, content structure, entities, internal links and schema, third-party authority, and now AI citations decide whether a brand gets seen.
Read more →
2026-10-30
China websites: should Baidu Tongji replace GA, and how to speed up a site hosted abroad
Install both Baidu Tongji and GA on a China website: Baidu integrates Baidu ads data, while GA analyses better but is often disrupted in mainland China. No tool fixes slowness from overseas hosting; move servers, add a CDN and optimise the site.
Read more →Start with a diagnosis
Whether you are an enterprise seeking a new perspective on the Chinese market, or a professional company looking to improve marketing performance (marketing, sales and IT working together), we provide expert services and insights to help you reach your target market with the highest ROI.
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